You’ve probably heard that it takes 10,000 hours to master a skill. But 10,000 hours is a full-time job for FIVE years… And anyway, where does the...
All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works–and Why Authenticity Is the Best Marketing of All
In his book “All Marketers are Liars” Seth Godin demonstrates the power of storytelling. Give your customers a list of features and they’ll forget...
In his book Alchemy, advertising legend and TED speaker Rory Sutherland explains why it’s important to let go of logic in order to generate brilliant...
How to replace yourself at work and build a truly scalable business: 1-minute insight from “The Replaceable Founder” by Ari Meisel
Similar to Maslow’s hierarchy of needs, businesses also have a 5-layer pyramid of needs. And you must tend to these needs from the foundation...
Nathan Latka is a college dropout who became a successful serial entrepreneur and investor. In his book, he argues that the everyday person CAN...